Just thinking about the number of customers you can reach with an Ecommerce site is really exciting for your business. However, putting up one for your own can be quite complicated. If you are still in the dark on which platform to use for your new endeavor, Magento is a good place to start. It’s the most popular Ecommerce platform used by most brands online. Here are the top reasons why you should too.
Magento comes with a diverse portfolio of features which allows store owners to fully customize their stores. Some general features the merchants can both enjoy through Magento Commerce and Magento Community include Site Management, International Support, Marketing Promotions and Tools, Analytics Reporting, Order Management, etc. These features provide merchants with full flexibility and complete control over the functionality of their online store. Check out the complete list of Magento’s features here.
Magento constantly provides users with security updates. In fact, last June 2019 they just released 75 security enhancements for Magento users. On top of these constant updates, they also provide best security practices for your websites. Although there is no formula for the perfect all around security, there are tons of ways on how to minimize the risks on your site and protect your customers’ information.
Magento provides multi-responsive websites on all devices especially mobile. With the accessibility of smartphones, mobile commerce has grown popular.
Mcommerce sales worldwide reached an estimated $1.357 trillion in 2017, or 58.9% of ecommerce spending overall. By 2021, mcommerce will account for 72.9% of the ecommerce market– eMarketer, international research firm
Third Party Integration
Magento makes sure that there is always space for its clients’ innovations through easy integration with legacy systems and various third party apps via robust APIs. As of this writing, Magento supports (devdocs.magento.com/guides/v2.3/get-started/create-integration.html) Accounting, Enterprise Resource Planning (ERP), Customer Relationship Management (CRM), Product Information Management (PIM), and marketing automation systems out of the box.
A lasting customer relationship starts with a good engagement and a positive first impression which is mostly based on how fast your website loads upon visit. Magento make sure that your pages’ load time is significantly boosted.
With the understanding of the importance of Search Engine Optimization, Magento has lined up several features that its clients can utilize to secure their places at the top of the search lists which is equivalent to gaining the users’ trust. Check out some of these features here.
These are just some of the reasons why Magento is the best platform for your Ecommerce site and Argo/Squad can show you more. Drop us a line at firstname.lastname@example.org and our team of experts will be happy to walk you through.